MJ Social Pty Ltd

4 x Digital Investor Relations Campaigns

A Case Study

The Framework

Modern investors use multiple sources to research a company

before making investment decisions, creating an expectation for

companies to be generating content and share it via their social

media channels.

MJ Social delivered a series of Digital Investor Relations campaigns to meets this investor demand with a

targeted shareholder engagement solution that positioned four different

companies in front of real fund managers, brokers, analysts and

retail investors in a professional and cost effective way.

The Challenges

Modern investors use multiple sources to research a company

before making investment decisions, creating an expectation for

companies to be generating content and share it via their social

media channels.

Fremont Petroleum, Pursuit Minerals, Magnum Oil & Gas, and .......

shared the common challenge to generate genuine investor inquiries on a limited budget.

Key Objectives

Investors and Brokers Reach and Impressions
Investor Lead Generation

Key Objectives

Investors and Brokers Reach and Impressions
Investor Lead Generation

Our Solution

MJ Social delivered and executed a LinkedIn Lead Generation Campaign over 4 weeks that combined organic content marketing, lead generation, and LinkedIn Advertising to raise awareness around the CBT Structural Battery Techonology, generate interest withing the global Automotive industry, and drive meeting requests from prospect buyers ahead of The Battery Show.

Our Solution

MJ Social (in conjunction with Oracle Digital) delivered integrated Facebook+LinkedIn Lead Generation Campaigns over 45 days (each) that combined organic content marketing, Facebook and LinkedIn Advertising to generate genuine investor leads for four companies.